Coca-Cola Bangladesh appoints Laila Farzana as marketing director
Coca-Cola Bangladesh has named Laila Farzana as Director – Front Line Marketing, bringing a seasoned marketing leader to its executive team, according to a press release issued today.
Laila Farzana brings over 16 years of expertise in marketing, media, digital transformation, trade marketing, and category management at leading consumer-focused organisations.
Previously, she served as Digital Marketing, Media and dCommerce Lead at Unilever Bangladesh, where she oversaw digital marketing, media, dCommerce operations, and the governance of media investments.
Keep updated, follow The Business Standard's Google news channel
During her eight-year tenure at Unilever Bangladesh, Laila Farzana held leadership roles in category management, customer marketing, and media. She previously worked in marketing and trade-related capacities at Grameenphone, Banglalink, and Swisscontact-Katalyst.
"I am excited to join Coca-Cola Bangladesh and contribute to the growth of its iconic portfolio. I look forward to creating meaningful consumer experiences, strengthening our brands, and working closely with our teams, bottling partners, customers, and stakeholders to drive growth across the market," said Director – Front Line Marketing Laila Farzana of Coca-Cola Bangladesh.
Managing Director Moin Ullah Chowdhury of Coca-Cola Bangladesh Limited said, "We are delighted to welcome Laila to Coca-Cola Bangladesh. Her diverse experience across marketing and commercial functions will further strengthen our team. We wish her every success in her new role."
Laila Farzana is an alumna of the Institute of Business Administration at the University of Dhaka.
Coca-Cola Bangladesh Limited is an indirect, wholly owned subsidiary of US-based The Coca-Cola Company. The company operates in Bangladesh through its authorised bottling partners, Coca-Cola Bangladesh Beverage Limited and Abdul Monem Limited.
Its beverage portfolio includes Coca-Cola, Diet Coke, Coca-Cola Zero Sugar, Sprite, Sprite Mint, Sprite Zero Sugar, Fanta, Fanta Apple, Kinley Water and Kinley Soda.
