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The Business Standard

Monday
October 12, 2026

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MONDAY, OCTOBER 12, 2026

strategy

strategy

Sabbir Rahman Khan

Rethinking branding strategies in light of Covid-19

The way brands respond to the many crises they are currently facing because of the ongoing pandemic will shape consumer perception of them in the future, so they must prepare to emerge stronger...

Multibrand Workshop Limited can accommodate around 100 vehicles at a time and services over 2,000 vehicles every month. Photo: Noor-A-Alam.

Multibrand: Where treating employees well is a business strategy

Former commerce minister Tipu Munshi. File photo: Collected

Bangladesh needs a post-LDC export strategy: Minister

Mashrik Farhan Zaman, contributor. Sketch: TBS

Cyber Security Challenges: Prerequisites for a comprehensive strategy

Official boats are docked at the jetty of Payra Port Authority on the Andharmanik River at Kalapara in Patuakhali. Photo: Mumit M/TBS

Focused strategy key to meeting development challenges: Experts

Mark Tully. Illustration: TBS

Bangladesh: From a ‘basket case’ to a robust economy

The body of a woman who died from the coronavirus disease (Covid-19), is lowered in a grave as another one is taken out from an ambulance for burial at a graveyard in New Delhi, June 1, 2020. REUTERS/Danish Siddiqui

India revises Covid-19 battling strategy as infection surges

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