Daraz 10.10 Shopping Fest begins today with discounts of up to 80%

Daraz Bangladesh will launch its 10.10 Shopping Fest at 8 pm today (9 October), with discounts of up to 80% on selected products, payment benefits, and delivery discounts through 19 October.

According to the press release, the campaign will feature prepayment vouchers offering discounts of up to 12%, exclusive brand offers during designated shopping hours, flash sales and other promotional deals across a range of product categories.

Customers can shop for electronics, fashion, fast-moving consumer goods, home appliances, health and beauty products, and lifestyle items. Offers will include "Mega Deals", flash sales with discounts of up to 80% and "Hot Deals" with discounts of up to 75% on selected products.

Daraz will also offer site-wide delivery discounts and free delivery on selected items for customers across all 64 districts.

The campaign introduces two key offers: prepayment vouchers and "Brand Rush Hour" sessions. Customers who prepay can receive discounts of up to 12% through the voucher scheme, which Daraz said would encourage early purchases and smoother order processing.

The "Brand Rush Hour" sessions will offer exclusive discounts during selected periods. The first session will run from 8 pm today until 2 am tomorrow (10 October), with further sessions scheduled throughout 10 October and from 7 pm to 11:59 pm on both 16 and 19 October.

The campaign will begin with a "Spin the Wheel" Facebook Live session from 7 pm to 8 pm today, inviting viewers to join and win prizes.

Dedicated brand events will include Vision Brand Day on 11 October, Lotto Brand Day on 12 October, Nestlé Brand Day on 13 October, Dettol Super Brand Day on 14 October, Dabur Brand Day on 16 October and Himalaya Brand Day on 17 October.

Daraz will also expand its "Everyday Low Price" offering through the Daraz Choice channel. Customers can get free delivery when they buy three items, or a gift plus free delivery when they buy five.

Himalaya, Dettol and Unilever are the campaign's exclusive platinum partners, while Godrej and Parachute Naturale are gold sponsors. Neocare is participating as a silver sponsor.

Payment partners will provide additional offers throughout the campaign. bKash users can receive a 12% discount of up to Tk200 on marketplace orders worth at least Tk599, while Nagad users can receive 12% cashback of up to Tk200 on marketplace orders with the same minimum value.

Credit and prepaid cardholders of Community Bank PLC, United Commercial Bank PLC, and Southeast Bank PLC can receive a 12% discount, up to Tk1,500.

NRB Bank credit cardholders can receive 10% cashback on eligible equated monthly instalment transactions, capped at Tk500 per transaction.

Daraz also urged customers to stay alert for online fraud committed in its name. The company said fake "Mystery Box" promotions and false job or earning offers had circulated in recent months through unauthorised Facebook pages and groups, WhatsApp and Telegram.

Daraz said it did not offer "Mystery Box" promotions and never contacted individuals through WhatsApp, personal messages or Telegram to offer jobs. It advised customers not to share personal or financial information with anyone claiming to represent the company through unofficial channels.

The company said its legitimate affiliate pages and groups directed users to the official Daraz website or app. It advised customers to rely on its official social media pages and verified affiliate channels for offers.

Customers can explore the campaign's offers on the Daraz campaign page or app and follow its official social media channels for updates, flash sale alerts, and campaign highlights.